Weddings in Second Life have become more than just virtual events, they’re immersive celebrations of love, creativity, and connection. From breathtaking venues to detailed décor, each ceremony tells a unique story crafted with heart and imagination.
In the heart of Second Life, BlueMoon Weddings & Events Planning turns virtual moments into unforgettable memories. Known for their elegance, creativity, and attention to detail, the BlueMoon team has built a reputation for crafting breathtaking weddings and celebrations across the grid.
Today, we’re speaking with the talented team of creators behind one of Second Life’s standout wedding businesses BlueMoon Weddings and Events, a place where dreams are designed pixel by pixel and every couple’s “I do” feels magical. In this interview, we’ll explore the inspiration behind the brand, the artistry that goes into each wedding, and the passion that keeps them bringing love stories to life across the grid.
We’re delighted to be joined today by Kasha Pendragon- Manager/Wedding Planner and Ela Mae Pendragon- Manager/Wedding Coordinator, some of the creative minds behind BlueMoon Weddings & Events, to talk about their journey, inspiration, and passion for bringing love stories to life across Second Life
The Inspiration: “Where it all began”
Q: What was the inspiration behind starting your wedding business in Second Life? I’d love to know what motivated you to take that leap and what personal passion or experience shaped your journey into creating such meaningful celebrations?
A: Kasha – “I have been doing weddings since 2009 in SL. I worked for a whole bunch of different wedding venues throughout my journey, and I kind of always realized that there was one thing that was always missing was the customer service and the interactions with the couples. I realized that a lot of it felt more like business transactions, and for me, well, I love love. Everyone that works at BlueMoon has said that one thing to me that made them want to work with us – they love doing what they do because it makes other people happy. And that’s pretty much why we do what we do, and why it was started.”
The Journey:
Q: From the first spark of inspiration to the thriving brand it’s become, can you walk us through the story of how BlueMoon grew over time? What were some of the key moments or turning points that helped shape it into what it is today?
A: Kasha – “I started a long time ago making venues for people and individual builds. I would create them, and it would take me forever. Then I’d tear them down, and eventually, someone said, ‘Hey, I was at so-and-so’s wedding, and you were the builder. Can I get that build?’ I said, ‘I tore it down. I don’t have it anymore – but what would you like?’
It was in that moment that I went to a very good friend of mine, Lizzy. She’s no longer in Second Life at the moment. I told her what had happened, and she said, ‘Kasha, you really need to learn how to save your builds.’ She pretty much taught me how to do that, and from there, I decided to go from being just a personal builder to saving my builds so others could choose from them. That allowed me to do more weddings and help more people.
Lizzy was originally one of the owners at Serendipity, and later she came over and actually helped start BlueMoon with the owner, BlueMoon Mixmaster.”
Q: Ela, as a wedding coordinator, you play such an important role in creating meaningful experiences for couples in Second Life. What do you love most about being part of the wedding community and helping bring those special moments to life?
A: Ela – “I think that even though I can get a little stressed out, I love the responsibility of bringing someone’s happiest moment to life. After the wedding is over, they’re overjoyed and they talk about it for days, and they’re so grateful that, in many cases, they actually come back to us and say, ‘Hey, can I have a job here?’ It happens more often than you’d think. And when it does, that moment right there tells me we did everything right, from beginning to end and created a magical, real-life moment in Second Life. I melt every time.”
Grant: I can tell and when I work with you both, it really shows. I love the heart that goes into everything you do. It’s clear that every detail, every interaction, and every event comes from a place of real care and connection. You’re not just creating moments in Second Life – you’re creating memories that people carry with them long after the event is over. That kind of passion is rare, and it’s what truly makes BlueMoon so special.
The Artistry:
Q: Can you describe the services that you offer and what makes your weddings stand out?
A: Ela – “Let’s see if I can describe this in a nutshell. The services we offer are very much mirrored after real life. We want to provide real-life experiences in SL and from the birth of a child all the way to end-of-life and we want to bring those moments to Second Life with care, love, compassion, and empathy. It all starts with customer service. We all know that Second Life has its limitations, but we do our very best to be hand-holders through it all. I’m not sure if I’ve explained that perfectly, but it’s the personal side of things that, I believe, creates the real magic.”
Kasha – yes, I agree
Grant: I love how you described that and it really shows that BlueMoon isn’t just creating events, but experiences that celebrate every stage of life. That kind of empathy and attention to the human side of things truly is the magic.
Q: Beyond weddings, BlueMoon brings many different types of celebrations to life. Can you tell us more about the range of events and services you provide?
A: Kasha – Well we do pretty much everything, we do romantic dinners, we will take on corporate events, any event planning situation, we do weddings obviously and proposals. We do baby showers, children’s parties. We have a proposal coming up next month that we are both very excited about because that is just such a spontaneous moment and they are kind of wonderful.
If it’s a life moment and we like to actually call them SLife moments, because we live in a virtual world but we are real people and we can’t taste food when we go out to dinner in Second Life but maybe we can create it so you almost feel it.
Q: Let’s talk about the big day for a moment. Could you walk us through the journey from that very first consultation all the way to the wedding itself? What can couples expect as they move through the process of saying ‘I do’ with you?
A: Ela – “Yes, absolutely. When people first come to us, quite often they’ll just show up in our shop. We’ll message them, talk with them, show them a few venues, and discuss the packages, what they like and don’t like. Sometimes, we even talk them down from the biggest ones because they simply don’t need that.
The whole point of that initial consultation is to listen to what their needs are and then make recommendations based on that. Once we get them into our Discord channel, it’s often a couple of months of just getting to know one another and letting them see our personalities as well. Once they feel comfortable talking and joking with us, they start to see us as people, just as we see them.
A lot of that process is Kasha, as the wedding planner, gathering all their information, from what colors they want and what venue, to the music for their wedding and all the little details. She handles all of that masterfully, and finally, we get to the rehearsal, and that’s where everything really starts coming together. In my experience, couples often walk into rehearsal feeling quite nervous because they don’t know how everything will go. But by the time they leave, they’re confident in BlueMoon even if the butterflies are still going crazy.
I’ve held the hands of so many brides on their wedding day, just reassuring them the whole time. And honestly, I think that’s part of the magic, too. They truly feel it and their love story is absolutely real, and we understand the responsibility of that.”
Kasha – “We’ve had so many couples who have gotten married in real life as well. At this point, it’s kind of insane and it literally is always constantly filling up our cup and giving us spoons. It’s wonderful.”
Q: “That ties in nicely with what I was about to ask: after all this time, what still drives your passion for the work you do?”
A: Kasha – “I think Ela and I share the same kind of perspective and we thrive on making other people happy. As silly and cheesy as it sounds, when we’ve nailed it and made people happy, it fills our cups to spilling over. So we sound a little selfish because their happiness actually gives us real happiness. It sounds silly, but it’s true.”
Ela: “For me personally also it is working with Kasha every single day I’m working with my best friend what a gift that is. I think that if she weren’t here, I would drown under the weight of all this. She’s seen me throw a temper tantrum, like my head is about to explode, and she just laughs at me. Five minutes later, somehow, it’s a little bit better. And it’s not just working with each other, but with the entire BlueMoon staff.”
Kasha: “And we’re all in it for the same reasons, at least, I believe in sharing space with people like that. It’s amazing how much easier everything becomes when you’re surrounded by people who share your purpose.”
Grant: “It’s truly inspiring to hear how much heart and camaraderie goes into what you both do. The bond you share, not only with each other but with your entire team, clearly forms the foundation of BlueMoon’s success. That sense of unity and shared purpose really comes through in the way you speak about your work, and it’s easy to see why your clients feel so cared for.”
Q: What advice would you give to couples who are planning their dream wedding with BlueMoon, to help them make the most of the experience and ensure everything feels as magical as they’ve imagined?
A: Ela – It’s very difficult because, initially, I want to go up to someone and say, “You can trust me, I have your best interests at heart.” But that’s a very difficult thing to say without sounding ridiculous. I would tell them first to shop around, talk to us at BlueMoon, and then go and shop around. If we’re the right wedding company for you, you’ll come back. I never want to pressure someone into getting something they’re not absolutely, 100% all in on. Then, if they do come back, just enjoy the process. I understand that weddings are expensive, and when you go this route, some people will be questioning their wallets, ‘What was I thinking?’ But if you just go all in and enjoy the process, you’ll get so much out of it. I think the final thing along that line is this: everything you put into your wedding, we’ll give back 100%. All the energy, effort, and love you put into it and we’ll meet you halfway.
Kasha: I’d like to piggyback on what Ela just said. There’s one more thing that’s also very important: don’t think that you can walk into our shop, buy the biggest package, and get a different version of us. We often talk people out of our big package because it’s not something they need or want. We’re still going to be the same Ela and Kasha, no matter which package you purchase with us at BlueMoon. Don’t walk in and come and get the biggest package because it is the most money, come and buy the right package for you.
Grant: I love that and it says a lot about your integrity and how much you genuinely care about your clients’ needs rather than just the sale. That kind of sincerity really builds trust.
Q: It’s clear that BlueMoon continues to grow and evolve with every event you take on, always finding new ways to bring creativity and heart into what you do. Looking ahead, do you have any upcoming projects or expansions you’d like to share with us?
A: Kasha – Our entire mall is an ongoing expansion. We’re involved in so many events at the moment that it can be difficult to find the time to sit down and get everything into vendors. However, we’re planning to open a baby clinic at some point in 2026. We’ve been working with a few doctors in Second Life, so it won’t just be Ela and me delivering babies. We’re also developing our own Zooby line of clothing, and with any luck, all of these shops will be open by the end of next year. If there is an event type that you don’t see at BlueMoon, just ask.
Grant: That sounds incredible! It’s exciting to see how BlueMoon keeps growing and expanding beyond weddings into new areas of care and creativity. A baby clinic and clothing line sound like wonderful additions and I’m sure many in the community will be looking forward to that.
Q: We are at our final question and that is when you think about everything you’ve built with BlueMoon and all the couples you’ve helped, if you could describe what Second Life weddings at BlueMoon mean to you in a single, heartfelt sentence, what would it be?
A: Kasha – To me, Second Life weddings mean that I get to create magical, heartfelt moments that celebrate love, connection, and dreams in this crazy world and without limits.
Ela: I feel like Second Life weddings mean celebrating the real love that two people share in a virtual world. I also feel like there’s something deeper to it and it’s about two people who may be worlds apart, yet still come together to celebrate their very real love through a wedding in Second Life.
In Closing:
Speaking with Ela and Kasha from BlueMoon Weddings & Event Planning has been both inspiring and heartwarming. Their passion for creating meaningful experiences in Second Life goes far beyond the venues and décor, it’s about connection, care, and the magic of turning love stories into unforgettable memories. From their dedication to each couple’s vision to their ever-growing projects and creative expansions, it’s clear that BlueMoon isn’t just a business, it’s a labor of love.
I want to extend a heartfelt thank-you to Ela and Kasha for taking the time to sit down and share their story, insights, and dreams for the future. It’s been a true pleasure learning more about the heart behind BlueMoon Weddings and Events, and I can’t wait to see where their passion and creativity take them next.
BlueMoon Weddings & Event Planning
Thank you so much for taking the time to read and for supporting my little corner of Second Life fashion. It means a lot to share these finds with you and know they’re inspiring someone else’s style journey. Until next time – remember to always throw kindness like confetti. – Grant Wade
